Welcome to Intelligence Node's Blog. Regardless of where you are on your retail analytics and machine learning journey, our blog covers a vast range of topics to maximize your retail growth and ensure your success.
As you develop your online business, you’ll need to exploit a variety of strategies and tools to boost the growth of your eCommerce website. It’s all about expanding your scope and positioning your products and services before potential customers. Marketing campaigns can prove to be very beneficial, but have you also considered leveraging Price Comparison […]
Effective pricing is essential for a business. That’s the only way they’d know at what price they should offer a product, while maintaining a good profit margin and keeping up with the competition. A business can pick from a variety of pricing strategies and the selection depends on different factors. A business can set a […]
Tracking competition can be a fool’s errand if not done properly. By properly, we mean using modern technology to cover all the aspects that define your competitor’s product and their pricing methods. In that regard, companies usually target competition that is nearest to them in terms of local positioning. Direct competition, if you will. However, […]
Pricing objective is a goal that a company sets in order to determine the cost of its product or service. Objectives are usually related to four major groups: profitability sales volume market shares competition
Let’s assume you have a product you’re ready to launch. You’ve weighed all the possible pricing strategies that are out there, and you’ve opted to go with a skimming pricing strategy where your price is set high based on the value to maximize profits, and then lowered over time to attract your the more frugal […]
